The First 24 Hours: Critical Decisions that Shape Reputation, Preserve Trust and Minimize Risk in the Court of Public Opinion

The First 24 Hours: Critical Decisions that Shape Reputation, Preserve Trust and Minimize Risk in the Court of Public Opinion Learn more at https://www.meckbar.org/?pg=MCBCalendar&evAction=showDetail&eid=350885 Description: This program has been submitted for 1.0 General credit hours in North Carolina and South Carolina (webinar credit). This CLE is hosted by the MBA Civil Litigation & Criminal Justice Sections. Section Members can register for a discounted rate of $15. Program Overview When a crisis emerges, legal strategy is only part of the equation. The decisions made in the first 24 hours can have a lasting impact on how employees, customers, regulators, investors and the public perceive—and ultimately trust—your client. This session explores the critical role attorneys play in helping clients navigate the court of public opinion, balancing legal risk with strategic communications to protect reputation, preserve stakeholder trust and strengthen organizational resilience. Participants will leave with practical strategies to prepare clients before a crisis occurs and help them respond with confidence when it does. Speakers Erin Culbert, VP of Public Relations, Chernoff Newman Bio | LinkedIn Lara Nichols, Partner, Troutman Pepper Bio | LinkedIn The views and opinions of MBA CLEs are not necessarily those of the Mecklenburg Bar Association/26th Judicial District Bar. Schedule: Thursday, September 17, 2026 Location: Zoom